AAA Life Insurance Company

Director Corporate Communications

ID 2025-2019
Category
Marketing
Position Type
Regular Full-Time
Remote
No
Location
US-MI-Livonia

Overview

Why AAA Life

AAA Life is a respected and trusted American brand that has been focusing on Life Insurance and Annuity Products since 1969.  At AAA Life we have over 1.8 million policies where we take pride in earning the trust of our policyholders who understand our promise to be there for them – and their families – when we’re needed most.  By joining the AAA Life team, you are joining a company that genuinely cares about helping each other, with a devotion to protect the lives of those around us.   We embrace a diverse, equitable, inclusive culture where all associates can feel a sense of belonging and use their unique talents and perspective to influence, innovate, motivate, and thrive.

 

How You’ll Work

Work Solution: Hybrid (Tuesday- Thursday)

Relocation Eligibility: Available

Responsibilities

What You’ll Do 

The Director, Corporate Communications, leads centralized corporate communications for the company.  The leader will guide the team to effectively create cohesive communication strategies providing clear, consistent and engaging communications across our business-to-business (B2B) and business-to-associate (B2A) audiences. The Director will lead the communications team in the creation of content including writing and design.  Additionally, this individual will manage platforms and partners including the intranet, warehousing and vendors. The Director of this team works closely with the CEO and executives to develop relationships across the business to ensure a clear and connected approach to our business communications in support of corporate direction and objectives.

  • Develop and maintain a deep understanding of the business, business goals, brand guidelines, advertising guidelines and communications strategy to lead the corporate communications team cohesive approach, creation and delivery of compliant communications relevant to key audiences internally and externally
  • Work closely with the CEO and Operating Committee to lead creation and ongoing management of board communications and all associate corporate communications, in addition to urgent communications i times of crisis. 
  • Develop strategic and operational insights on a consistent basis to leadership
  • Work cross functionally with Distribution, Product and Project Managers to lead and prioritize workflow (ie. develop field communications, etc.) to ensure focused and timely delivery of critical communications with regular updates to leadership 
  • Leads the strategic direction for all communications by guiding the team on approach including messaging, cadence and platform strategy by audience, coaching the team throughout creation, and provide final editorial and design review of all communications composed by the communications team before promoting to relevant leadership for final approval
  • Lead design approach for digital, print and video assets from concept through final design 
  • Oversee intranet (LifeNet) strategy, usability, experience (ie. internal associate, training, etc.) and success, creating content, design and visuals as needed.  
  • Develop and maintain relationships with stakeholders and partners across the business to ensure a cohesive and informed approach to communications, key areas include Human Resources, Field Distribution, Digital Marketing and Club Relations
  • Coordinate and facilitate all managerial responsibilities such as discipline, performance/pay appraisals, purchase orders, operating budget and responsibilities as assigned. 

 

Qualifications

Qualifications

Basic Required Qualifications

  • Bachelor’s degree in marketing, Communications, Advertising, English, Design or related field
  • 10-15 years of experience in communications
  • Minimum 5 years of management experience
  • Advanced knowledge and experience with MS Office programs and Adobe Creative Suite

Preferred Qualifications 

  • Manager of people experience 5+ years
  • Crisis management experience

Position Success Criteria

  • Strong ability to develop and implement strategies and programs that support and help meet business objectives with a since of urgency
  • Excellent oral and written communication skills, including outstanding copywriting and editing
  • Problem-solver with excellent communication and demonstrated ability to oversee multiple projects simultaneously, both independently and in a team environment
  • Focused on tracking results, meeting deadlines, and modifying communications approaches to drive improvements across cross functional teams being viewed as a partner internally and externally
  • Overseeing creative assets for internal and external marketing materials with candid, clear and concise communication that matches tone, design and style for each audience
  • Flexible and able to adjust to changing priorities
  • Strong conceptual skills and strong attention to detail and organization

 

Essential Job Functions

While performing the duties of this job, the employee is frequently required to stand, walk, sit, use hands to finger, handle, or feel, talk, hear and concentrate.  Specific vision abilities required by this job include close vision, distance vision, depth perception, and ability to adjust focus.

 

This job requires the ability to perform duties contained in the job description for this position, including, but not limited to, the above requirements.  Reasonable accommodation will be made for otherwise qualified applicants as needed to enable them to fulfill these requirements.

 

We are committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law.

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